NEWS /
Report reveals that Apple has hired Adobe officer to lead iAd
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Apple Inc
 Big plans for iAd
iAd, introduced in July 2010, was Apple's answer to Google's AdMob advertising service. It allows third-party developers to directly embed advertisements into their applications and gives them a cut in advertising revenue. Teresi, who only joined Adobe last year worked at Yahoo Inc
Apple was unavailable for comment but an Adobe spokesperson confirmed that Teresi was no longer with the company.
Reuters |
Tags: Apple Inc. , Adobe Systems Inc. , iAd , Google , Apple iAd , Google AdMob , advertising service , applications , Yahoo!
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