Updated 26 May, 2012, 4:18 pm IST

GET EMAIL UPDATES

Women Gamers Get Zapakgirls.com

15 Mar, 2007, 11:56 am IST | by Priyanka Pradhan |

Reliance ADA group has launched Zapakgirls.com, for women in the world of online casual gaming.

Zapakgirls.com claims to offer international quality games with simple, yet challenging gameplay. The genres of games available on Zapakgirls.com include Strategy, Puzzles and Arcade, along with games such as Diner Dash 2 and Plantasia.

The website also includes a special audio-visual tarot forecast and specialized forums, dedicated to women. Other features are Fashion Forecasting by Indian designers and fashion forecasters, expert advice on topics like Ayurveda (Dr. Shailendra) and Allopathy (Dr. Manju Sachdev) and an audio-visual series on cooking, car care and self defense techniques.

Upcoming features on Zapakgirls.com include a special section on women achievers, and a weekly section on girls who have done something remarkable. The site will also host regular contests and community features for women.

Rohit Sharma, COO, Zapak Digital Entertainment Limited said, "In the US, women constitute over 50% of the online casual gaming community. They prefer games requiring lesser instructions and time to play. It's time we pampered this segment. According to reports tracking the activity of Indian women online, they have crossed the 12 million mark, which is 32% of the total online population and this percentage has a potential to increase to 40% in the next 2 years which makes it a fast growing segment."

He added, "Currently, 12% of the registered users on Zapak.com are girls and they aim to increase this percentage to 25%. Hence, we decided to create a site specially catering to the female audience and also provide features which would appeal to them. Zapakgirls.com is at a nascent stage right now and we will be adding more games and features on it on a regular basis depending on the initial response we get to those we already have online, to get the girls, and who knows, even the boys, hooked on."

Tags: Zapak.com

Print

RELATED STORIES

Zapak to Host Gaming Summit Tomorrow

Just after the first big expo (PlayStation Experience) in these parts, India's first Gaming Summit will be held tomorrow.

Zapak.com Gets Ocean's 13 Game

Reliance to Launch Social Networking Website

Zapak.com Unveils 'Interactive TV' on Gaming

Zapak.com Reveals Plans For Indian Gamers

Reliance Launches Online Gaming Portal, Zapak

MORE VIDEOS

google

01 Dec, 2010, 11:34 pm IST

Leaked Images, Availability, Pricing,
Specs, Pre-order

Samsung Galaxy S III

Intel Ivy Bridge

Aakash Tablet

Karbonn officially launches the A9 Android smartphone

14 May, 2012, 06:14 PM IST

Supreme Court website hacked in response to TPB, Vimeo block

17 May, 2012, 04:46 PM IST

Sony Xperia P up for pre-order on Infibeam, launching on 25 May

19 May, 2012, 04:32 PM IST

Samsung Galaxy S III pops up on eBay India for Rs. 44,770

22 May, 2012, 11:19 AM IST

Max Payne 3

16 May, 2012, 11:57 AM IST

High Court Order - Madras

17 May, 2012, 04:22 PM

2.3

Trials Evolution

12 May, 2012, 10:33 AM

Sniper Elite V2

09 May, 2012, 10:04 PM

3.6

MORE PHOTOS

Padmini Harchandrai

Facebook may let 13 year olds in. Big whoop.

The latest "should they-shouldn't they" event with Facebook is the lift of the minimu...

India's war on piracy - real or pretentious?

Rossi Fernandes

MORE OPINIONS

Creative Sound Blaster Recon3D Fatal1ty Champion Review

26 May, 2012, 04:13 PM IST

6.0

Back in the day when audio solutions weren’t integrated into motherboards, people had to go out and buy their own sound cards. They were large

Asus Eee Pad Transformer Prime TF201 Review

Dell XPS 15z Review

Transcend StoreJet Cloud Drive (32GB)

FIFA 12: UEFA Euro 2012

Canon PowerShot G1 X Review

MORE REVIEWS

Sony Ericsson Xperia Neo V Review

01 Dec, 2011, 10:25 AM IST

7.0

One of the newer devices that recently rolled out of the Sony Ericsson shed is the Xperia Neo V. Designed ...

iBall Slide Android Tablet Review

G'Five G5 Projector Dual SIM (GSM + GSM) Mobile Phone

Samsung Galaxy Fit S5670 - Falls Just a Little Short of 'Fit'

Samsung Galaxy Y (GT-S5360) Review

MORE REVIEWS

Sony Ericsson Xperia Neo V Review

01 Dec, 2011, 10:25 AM IST

7.0

One of the newer devices that recently rolled out of the Sony Ericsson shed is the Xperia Neo V. Designed ...

iBall Slide Android Tablet Review

Micromax A75 Superfone Lite Review

Samsung Galaxy Y (GT-S5360) Review

Batman: Arkham City (PC) - Worst port ever!

G'Five G5 Projector Dual SIM (GSM + GSM) Mobile Phone

MORE REVIEWS

Portable Wi-Fi Drives for your smartphone

Fed up of the limited storage on your mobile device? Here are some devices

By Aaron Almeida

Top 5 potential Gmail alternatives

Google’s Gmail service is arguably the most advanced and feature-packed...

By Naina Khedekar

Five ways to beat the petrol hike

Petrol prices went up by a considerable amount post Wednesday, and this...

MORE FEATURES

Mobile Grudge Match - Samsung Galaxy S III vs HTC One X

Last night, we witnessed Samsung unveiling, what they have been referring...

By Roydon Cerejo

Unboxing and first impressions of the LAVA XOLO X900

The XOLO made its way into our labs recently and needless to say, our tech

Five ways to access blocked Internet sites

The internet is a vast expanse and there’s a ton of information out...

By Rossi Fernandes

MORE FEATURES

Mobile Grudge Match - Samsung Galaxy S III vs HTC One X

Last night, we witnessed Samsung unveiling, what they have been referring...

By Roydon Cerejo

Top 5 graphics cards under Rs.15,000

There’s nothing quite like a good ol’ summer vacation, but sadly, all...

By Roydon Cerejo

All you need to know about mobile phone chipsets

A breakdown of what makes a System on a Chip (SoC) and a round-up of the...

By Roydon Cerejo

MORE FEATURES

SpaceX's Dragon capsule locks up to the ISS

26 May, 2012, 04:18 PM IST

In a moment that is nothing short of being historic, SpaceX’s Dragon capsule has, according to NASA reports ...

Microsoft VP talks about Ballmer's new tech - an 80-inch touchscreen

Cisco won't invest in their Android tablet for businesses

Yahoo! shuts down Livestand 6 months after launch

Giant radio telescope gets split location

AMD board partners may be working on custom HD 7970 X2

PSN Down a Day after Hackers Promise Revenge on Sony

05 Apr, 2011, 09:44 AM IST

A day after hacker group Anonymous, or a group claiming to be them, promised revenge on Sony, PSN is down for 'sporadic maintenance'.

Samsung Launches 3G + 2G Touch Dual Sim Active Phone

Untethered jailbreak for iOS 5 previewed, release on its way

Nokia to Launch Dual-SIM Touch and Type Mobiles: C2-03 and C2-06

Lender Putting www.sex.com Domain on Auction Block

Sony Xperia S gets a price tag

PSN Down a Day after Hackers Promise Revenge on Sony

05 Apr, 2011, 09:44 AM IST

A day after hacker group Anonymous, or a group claiming to be them, promised revenge on Sony, PSN is down for 'sporadic maintenance'.

Untethered jailbreak for iOS 5 previewed, release on its way

Tech2's Stellar Data Recovery Contest is Live!

Popular Indian hacker, Ankit Fadia's site hacked

Airtel suffers technical snag, services down for some

'Aakash' tablet to reach Pune after Diwali

On video: HTC One V

18 May, 2012, 04:44 AM

4.4

On video: Cowon Z2 (16GB)

15 May, 2012, 04:58 PM

2.3

On video: Samsung WB150F

08 May, 2012, 04:23 AM

5.0

MORE VIDEOS

776 views

1130 views

630 views

MORE WALLPAPERS

ZOTAC GTX 670 Amp Edition

ZOTAC GTX 670 Amp Edition

Ashampoo WinOptimizer 9

Ashampoo WinOptimizer 9

Sony Walkman NWZ-B172

Sony Walkman NWZ-B172

Max Payne 3

HP LaserJet Pro 400 MFP M425dw

HP LaserJet Pro 400 MFP M425dw

MOBILE PHONES

Sony to roll-out ICS update next week,...

BlackBerry Curve 9320 announced in India...

Samsung Galaxy Ace Duos GSM announced

Nokia PureLamda running WP 8.0 pops up on...

TABLETS

Microsoft VP talks about Ballmer's...

Cisco won't invest in their Android...

Dell Latitude 10, first Windows 8 tablet...

Google Nexus tablet to be unveiled at...

NOTEBOOKS

Dell XPS 15z Review

Acer announces the TravelMate P243 notebook

Power efficiency of laptop CPUs to be up...

Lenovo announces ThinkPad X1 Carbon;...

GAMING

9.2 million copies of Minecraft sold, 6...

FIFA 12: UEFA Euro 2012

ZombieSmash hits the Google Play store

Hands On: Spec Ops: The Line

CAMERAS

Fujifilm unveils the M-mount adapter for...

OmniVision unveils camera sensors capable...

Canon PowerShot G1 X Review

Panasonic introduces new micro four thirds

HDTVS

Sony, Samsung set minimum pricing on TVs;...

LG announces 55-inch OLED TV for...

Toshiba launches its first 3D Smart TV in...

Samsung launches ES8000 Smart TV series in