Nikon India to increase prices if rupee continues to fall

The rupee fall has been affecting markets in India. The affected tech market may also see a hike in prices. Nikon India’s Managing Director Hiroshi Takashina recently said that prices of Nikon products in India may increase due to the fall of rupee. He was in the country for the launch of the DX format D3200 camera. This product, according to him, will further strengthen the company’s position in the DSLR segment which it already leads. “The rupee fall has impacted our profitability hard. The problem is quite serious for us. We hope that the Indian government does something to contain the fall. Otherwise, we will have to increase prices,” he said.

Nikon India to increase prices...

The demand for DSLRs in india is 1.7 lakh units, and is further expected to increase to 2.5 lakh in this fiscal year. “We expect to maintain our market share this year, too,” Mr. Takashina said. Nikon launched the D3200, a successor to the D3100, which offers quite a few unique features for a slightly increased price. It comes with 24MP sensor and the burst speed mode goes up to 4 fps. The sensitivity range of the D3200 is between 100 and 6400. It comes with a lens which is the usual 18-55mm VR one.

Take a quick look at the features of the camera –

• Type: Single-lens reflex
• Mount type: Nikon F mount
• Sensor resolution: 24.4 MP
• Sensor size: 23.2 x 15.4mm CMOS sensor
• Formats support: RAW/JPEG
• Shutter speed range: 1/4000 to 30 sec
• Timer settings: 2,5,10,20 seconds
• Video recording: 1920x1080 at 30fps
• Dimensions: 125 x 96 x 76.5 mm
• Weight: 505g

Nikon is a renowned brand in India. It offers a range of imaging products including the superior Nikkor lenses. Its digital single lens reflex range has about 10 models starting at a price of  32,950 up to 5.25 lakh. Its Coolpix compact range has about 19 models which start at a price of 4,990 up to 23,950 . These products are imported by the company from its facilities in Japan, China and Thailand.