Microsoft India Announces Plans to Expand
| by Priyanka Pradhan |
Microsoft India has announced plans to strengthen its foothold in the country, with plans to open offices in six major Indian cities. Microsoft says that these plans are in keeping with the company's vision to empower a broad section of small and mid market organizations understand better, the role which technology can play in driving growth and competitiveness, of the local industry, in the local and global arena. Offices will be shortly opened in Ahmedabad, Indore, Nagpur, Chandigarh Cochin, and Coimbatore.
The expansion would take Microsoft's presence to thirteen cities, up from the existing seven cities. Its strategy will include establishing a direct sales infrastructure, broadening partner eco system and market education initiatives and programs. Microsoft aims to enable the small and mid market organizations to easily access a portfolio of its products & services, faster deployment of customized solutions and increased support from both, Microsoft and its partners.
Rajeev Mittal, Group Director, and Partner said, "Our partners have been providing solutions and services to the customers in a lot of these cities already. We believe that being present there physically will help our partners provide better solutions, services and support and faster turnaround time. Our direct presence will also instill confidence in our existing and potential customers."
The channel engagement will be under the Microsoft Partner Program (MSPP) framework. Microsoft hopes to strengthen as well as invigorate its partner ecosystem in the respective areas so as to help them accelerate the pace of their delivery and thereby their success in meeting the needs of business customers in the area.
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