NEWS /

Samsung Launches 'Samsung Takeback and Recycle' (STAR) Program

01 Sep, 2010, 1:37 pm IST | Press Release |

Samsung India Electronics Pvt. Ltd. today announced the launch of Samsung Takeback and Recycle (STAR) Program in India. The program is aimed at generating awareness and educating consumers on the importance of recycling e waste and is being rolled out nationally in phases.

Through the program, Samsung is leading the efforts to create a recycling based society and at the same time it is making contributions to preserving the environment and using resources efficiently. With this initiative Samsung aims to encourage sustainable practices and induce a behavioral change among the Indian consumer.

Samsung has entered into contracts directly with CPCB authorized e-waste recyclers for product take back and recycling.Samsung's recycling partners have committed to not incinerating, land filling, or exporting toxic waste to developing countries. For more information on the initiative, visitSamsung's Recycling webpage.

Tags: Samsung , Star , Samsung Takeback and Recycle , Recycle

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