Samsung Sets Up First Digital Zone in Chennai

Samsung India has announced the setting up of its first 'Samsung Digital Zone' in Chennai. The Samsung Digital Zone – an exclusive, interactive display of the company’s digital imaging products is set up at Ground Floor, City Center Plaza, Bata Mount Road, Chennai.

“The South Region represents a key market for us in terms of Printer Sales and based on the consistent performance that we are seeing in this market, we decided to introduce our first Digital Zone concept here. The Digital Zone seeks to provide a very interactive, lifestyle experience to the customers for our Digital Imaging Products”, states Mr. Zutshi, Managing Director, Samsung India. The Company plans to set up around 6 more Digital Zones in metro cities of the country by the end of the year.