NEWS / LCD

Sony's Bravia LCD TVs Boast IVL Support

28 Feb, 2007, 2:00 pm IST | Gagan Gupta | LCD

Sony today took the wraps off seven Bravia high-definition televisions that will be compatible with the company's recently announced Bravia Internet Video Link module.

The HD 1080p (progressive) V-series models include 46- and 40-inch screen sizes, while 720p models include the S-series 26-, 40-, 46-inch models (all measured diagonally) and 32-inch class (31.5 inches measured diagonally). Also new is the 32-inch class (31.5 inches measured diagonally) KDL-32XBR4 set.


All of the new models feature the Technical Emmy award-winning Xross Media Bar (XMB) user interface for enhanced navigation.

Previously, Sony announced the first of its kind BRAVIA Internet Video Link module that allows for direct television access to Internet video content, including high-definition programming, from providers like AOL, Yahoo! and Grouper, as well as Sony Pictures Entertainment and Sony BMG Music.

The module mounts on the back of the compatible Sony televisions announced today, and connects to the Internet via an existing broadband Ethernet connection without the use of a computer. It provides access to such content as Internet video programs, music videos, movie trailers, user generated videos and RSS feeds—all without any additional charges.

“The new BRAVIA models will soon expand the world of home entertainment with the touch of a button,” said Randy Waynick, senior vice president of the Home Products Division at Sony Electronics. “We are going to be opening a whole new avenue of programming to American consumers, which has been by and large constrained to the PC.”

At the center of the user experience is Sony's XMB menu system. First featured in the PlayStation Portable and PlayStation 3 video game consoles, the XMB is an icon-based, on-screen menu system that helps easily navigate through program selections, regardless of whether the content is coming over the air, from a cable provider, through a satellite service or via the Internet.

Waynick said the XMB is integral to the Bravia Internet Video Link feature, allowing easy navigation and playback functionality.

Tags: Sony , Bravia , LCD , HDTV , IVL

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