Toshiba Launches LCD TV Series in India

Toshiba India has entered the Indian LCD TV market, with the launch of its new Regza series. Toshiba's Real Expression Guaranteed by amazing Architecture (REGZA) is the first unified global brand for Toshiba's TVs.

The Regza A3000 HD Ready LCD TV series consists of 4 sizes, within a sleek black frame supported by a metallic V-shaped stand. The series comes with Toshiba's proprietary technology Meta Brain Pro, which packs in 5 core aspects of picture quality- Real, Clean, Clear, smooth and original. Toshiba claims that through these qualities, the picture is realized to its most vivid expression with precise motion.

Additionally, the Regza A3000 series adopts the advanced 3D color management system for manual and more precise color adjustments. It allows users to adjust the brightness, hue and saturation of the 6 base colors: red, green, blue, yellow, magenta, cyan, according to individual preference.

With the latest version of HDMI 1.3 embedded, Toshiba's new A3000 series is ready for high definition digital broadcasting as high definition video signals and multi-channel audio signals are synchronized one cable and terminal.

The A3000 series also includes the Jet Slit speaker system, supported by the SRS WOW system. Together, this combination promises to produce a clearer and more dynamic sound.
The prices for the REGZA A3000 series are as follows:

The 42 inch model is priced at Rs.1,20,990, the 37 inch model is for Rs.89,000, the 32 inch model is available at Rs.64,900 and the 26 inch is for Rs.48,300.

The complete range of HD Ready LCD TV will be imported to India by Toshiba India and distributed to the dealers and retailers directly. Initially the REGZA Series will be launched in Mumbai, Delhi, Gujrat and Pune and in the second phase the REGZA series will be sold across India.

Toshiba has also introduced the REGZA 68 series, packed with Toshiba’s new 100 Hz technology, Meta Brain Pro 100, and a full HDTV (1920 x 1080 pixels) version in different display sizes.

Toshiba claims to be the first in India to launch a 100 Hz LCD TV, Toshiba’s 100Hz technology, which is generally found in CRT TVs. The Meta Brain Pro 100 technology promises to recreate and redefine ‘live performances’ by minimizing motion blur images that is commonly found in LCD TV.

The enhancement of the full HD panel (1920x1080 pixel for 47WL68) id designed to reproduce ultra fine images. With the exact scan mode function, it aims to maximize the performance of a full HD panel when 1080p/1080i (50/60Hz) signals are input. Therefore, no scaling is required to guarantee the reproduction.

The new line up is tuned to accept a signal input of 1080iand also a 1080p signal input. These signals are compatible with the HDMI input, resulting in high definition progressive signals that can be reproduced for a full HD experience for both HD broadcasting (1080i/720p) and HD DVD.

The 68E 47 inch model is available at Rs 2, 24,990, the 42 inch model at Rs. 1, 75,500, the 37inch model is priced at Rs. 1, 15,000 and the 66E 47 inch model is for Rs. 1, 84, 990.

All the above mentioned models will be available in Mumbai, Delhi, Gujrat and Pune in the first week of April. Toshiba will also launch its Z3000 series of LCD TVs in India in September and the 52-inch and 57-inch LCD TVs in December 2007.