NEWS / POINT AND SHOOT

Fujifilm introduces F660EXR camera for low-light photography

| by Aaron Almeida | Point and Shoot

Capturing images at night becomes nightmarish for those using point and shoot cameras, since the use of CCD sensors in these cameras exude a lot of image noise. Now, Fujifilm with their latest entry to the market - the F660EXR aims to make clicking images in any lighting condition a non-issue, thereby being able to achieve better results. Fujifilm claims that superb images in low-light is a trademark of their F-series digital cameras, thanks to their pioneering EXR CMOS sensor. The brand's latest market offering gives users Fujifilm's acclaimed imaging technology, 1/2-inch 16 megapixel EXR CMOS sensor. With FinePix F660EXR, getting closer to a point or moving further on is possible without losing out on image clarity. It also features 30x intelligent digital zoom for those who are not satisfied with 15x optical zoom.  

 

Comes with 15x optical zoom

Comes with 15x optical zoom

 

 

“The FinePix F660EXR’s brilliance is not limited to still photography; the camera offers 1080p Full HD movie capture at 30 fps for seamless quality. The face detection feature, which precisely follow subjects’ faces throughout a scene, combined with stereo sound recording will definitely capture the interest of keen videographers. Our constant effort is to bring all possible features with compact design in our digital cameras,” said Mr. K Tanaka, Managing Director, Fujifilm India 


Fujifilm’s F-series are high-powered compacts with many user friendly features. If one is a photography enthusiast, then they will be interested in conventional exposure modes, like aperture priority, shutter priority and full manual mode, which give the photographer complete control over images. With traditional film simulation modes featured in FinePix F660EXR, one can experiment with their creativity while capturing their adventures. Yet another exciting feature in the FinePix 660EXR allows you to capture continuous action up to 11 frames per second in a continuous shooting mode.  

“Photography is all about lights. As a photographer, we all are familiar with challenges and opportunities of low light photography. Either taking photo during an evening out, or capturing a landscape at dusk low light will definitely challenge your creativity. In FinePix F660, the low light photography is key feature and it has a special shooting mode for shooting in extreme low light,” says Sriwant Wariz, National Marketing Manager of Fujifilm India.

FinePix F660EXR is available in four distinctive colours, which are black, red, blue and gold and is available at a street price of INR18,999 in India. For more information on this model, click here.

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