NEWS / SMARTPHONES

Nokia Announces Devices and Services Priorities For 2010

03 Dec, 2009, 2:56 pm IST | by Shayne Rana | Smartphones

At its annual Capital Markets Day event, Nokia set key targets and forecasts for the company and its industry for 2010. Senior company executives outlined how Nokia's focus on execution combined with its core competitive advantages, position the company to achieve and sustain broad-based success in the mobile devices market. At the event, Nokia also demonstrated significant improvements to its forthcoming version of the Symbian user interface.
 
Nokia CEO, Olli-Pekka Kallasvuo, highlighted Nokia's focus on user experience, stating: "In 2010, we will drive user experience improvements, and the progress we make will take the Symbian user interface to a new level. As an operating system, Symbian has reach and flexibility like no other platform, and we have measures in place to push smartphones down to new price points globally, while growing margins. I see great opportunity for Nokia to capture new growth in our industry, by creating what we expect to be the world's biggest platform for services on the mobile."

In addition to providing its key financial targets, Nokia also outlined key Devices & Services operational priorities for 2010. These are:
  • Improve users experience;
  • Re-engineer Symbian user interface; deliver a major product milestone before mid-year 2010, and another major product milestone before the end of 2010;
  • Deliver first Maemo 6-powered mobile computer in the second half of 2010;
  • Significantly increase the proportion of touch and/or QWERTY devices in smartphone portfolio;
  • Provide third party developers with better tools to create applications and content for Ovi ecosystem;
  • Continue to build on affordable and localized services offerings for emerging market consumers.
Apart from all of this, it also seems like Nokia is planning on reducing the number of mid-level devices with the S40 OS and upgrade their systems to something a little more modern. Hopefully we’ll see the Symbian S60 5th edition OS and UI for their touchscreen devices take on a new look with a few tweaks. Of course I don’t see the S40 UI exiting the mobile environment for a while but perhaps it has one foot ‘out’ the door.
 

Tags: Nokia , Series 60 , Series 40

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