Kaspersky Tablet Security launched with Sachin Tendulkar

Kaspersky Lab has just introduced the all new Kaspersky Tablet Security, a tailored solution for protecting Android-based tablets. Brand ambassador for Kaspersky, Sachin Tendulkar was also on site for the launch. In developing the program, Kaspersky Lab’s specialists factored in all the specific characteristics of today’s tablets, with the result being a specialized security solution that is designed to offer both, protection against malicious and fraudulent software and the inviolability of personal data in case of loss or theft of one's device. Kaspersky Tablet Security has been designed to provide users with high levels of protection against all kinds of cybercriminal activity, specifically designed for Android-based tablets. 

Its anti-virus engine, working together with cloud-based protection technology should be able to efficiently block all malicious programs, even new and previously unknown ones. Kaspersky Tablet Security also introduces the Web Protection feature, which helps block malicious or fraudulent websites when using an Android-based browser. It also keeps you away from harmful websites that aim to steal your social networking or online banking account details.

Kaspersky's brand ambassador

Kaspersky Tablet Security can also remotely block a lost or stolen device or wipe all its personal data. The program can determine the location of a lost or stolen tablet, not only via GPS, but also via mobile network data (GSM) or the coordinates of the nearest Wi-Fi access point. The Mugshot function can secretly take photos of a person using a lost or stolen tablet with a devices built-in front facing camera, and then transfer the photos to the owner of the device. The interface of the product is crafted specifically to suit Android-based tablets, recognizing their similarities to, as well as differences from, smartphones and PCs. 

Victor Dronov, Senior Product Manager of Kaspersky Lab, commented: “The number of devices you use in your everyday life is increasing. The Internet and your favorite apps always being to hand, even on the go - this is great. But at the same time, should a mobile device be lost, all our personal data can be put at risk: email messages, social network access, passwords, mobile banking data, photos, videos and more. Besides, malicious and fraudulent programs can also cause much inconvenience, or worse - financial losses. With Kaspersky Tablet Security users can forget about these risks and enjoy the mobility of their digital life.”

Protecting tablets everywhere

Main Features

• Anti-Virus: Protection from malicious and fraudulent software in real time
• Cloud Protection: Provides immediate reaction against new and emerging threats 
• Web Protection: Detects and blocks dangerous URLs and web-pages, including phishing websites
• Web Management: a web interface for remote control of a device 
• Anti-Theft: sophisticated data protection in all circumstances
  • Find: The ability to search for a lost or stolen device using GPS, GSM or Wi-Fi
  • Block and Data Wipe: The ability to block a device and wipe personal data
  • Mugshot: the ability to secretly take photos from the device and send them to the owner

Petr Merkulov, Chief Product Officer, Kaspersky Lab: “Tablets have a lot in common with smartphones, but their specific nature and benefits demand a specially tailored solution, which must include provision of protection of personal data. And so it was for this reason that we created Kaspersky Tablet Security for Android-based tablets in order to fully protect user’s data on the go. This product provides reliable protection from malware and fraudulent websites, protects personal information stored on the tablet and significantly increases the chances of a tablet being returned if it is lost or stolen.”

According to Kaspersky Lab data, in December 2011 the number of instances of malware targeting mobile devices exceeded 6400. Malicious applications created specifically for the Android platform are on the rise (making up 65 percent of mobile malware applications), and can be distributed even via the official Android Market online shop. What’s more, the malware targeting this platform is the most complex and sophisticated of all. 

The tablet market is developing fast. As a forecast published by analyst Gartner shows, in 2015 almost 300 million tablets will be sold, with Android’s market share steadily increasing. Judging by the rise in the popularity of tablets, it is clear that the number of attacks on these devices will also rise, with the main target for the cybercriminals being the personal data of the users.

Kaspersky Tablet Security Pricing

The Kaspersky Tablet Security app is available on the Google Play store for  553.39 with an MRP  599.