NEWS /
Idea Offers Pre-paid Card for Youngsters
17 Jul, 2007, 2:07 pm IST | by
Sharon Khare
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Idea Cellular has launched MyGang - a pre-paid card specially targeted towards the youth - that features services like the Closed User Group (CUG) on pre-paid and the Youth Mobile Radio. MyGang offers local group calls within MyGang subscriber groups at the rate of a 10 Paise per minute and group SMSes at the rate of a one paisa without mobile number registration or restriction on the group size. The value-added Youth Mobile Radio also allows subscribers to create their own music jukebox and special short codes ando download music at half price. Speaking at the launch, Pradeep Shrivastava, chief marketing officer (CMO), Idea Cellular said, "India is a young nation with over 60% of its population below the age of 30 years. MyGang is a segmented product designed for today’s youth who have evolved needs that extend beyond mere tariff." In order to integrate cyber benefits with mobile offerings, Idea Cellular has launched a state-of-the-art website www.idearocksindia.com/mygang where subscribers can create their own MyGang identities. |
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