YouTube challenges television; launches channels
| by Padmini Harchandrai |
When television went from having a few channels (say five) to the hundred plus that we have today, the major possibilities that were opened up were theme-based channels. This means that television potentially had something for everyone, the caveat being that there were a few content creators and many viewers. The Internet, of course, changed all that, especially with YouTube where pretty much any viewer could also be a content creator. YouTube already has channels for types of content and now they're expanding these channels, "including channels created by well-known personalities and content producers from the TV, film, music, news, and sports fields, as well as some of the most innovative up-and-coming media companies in the world and some of YouTube’s own existing partners," they announced in a blog post.
Getting bigger with more channels
The idea behind increasing channels is of course, diversifying content, as well as to keep viewers coming back for more. These original channels will start launching next month and will continue over the course of the next year. The nice part is, the channels will not be restricted to the US; they will be available any time around the world. They can be accessed from both computers and mobile devices, and you will be able to experience all the interactivity and social abilities that YouTube offers with these channels.
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