NEWS / SERVICES

AOL to Launch New E-mail Version, Portal

17 May, 2007, 12:13 pm IST | Reuters | Services

AOL will introduce a new version of its popular e-mail service this summer that will include its AIM instant messaging platform, among other features, the chief executive of the online division of Time Warner Inc. said on Wednesday.

AOL is testing the new version of its e-mail service and expects to launch it widely on its Internet portal page around the end of July, Chief Executive Randy Falco told the Reuters Global Technology, Media and Telecoms Summit in New York.

"One great feature is you're going to be able to have AIM and your e-mail on the same page," Falco said.

AOL also plans to refresh its Web portal and launch new portals in 14 countries in the next 18 months, he said.

Falco said AOL sought to maintain a steady stream of new products to keep users on its sites. In an era of new media outlets, failing to refresh technology poses a major business risk, he said.

"It may not hit you that year, but it ultimately will hit you," Falco said. "You'll suffer from bad development and not having products in the pipeline."

E-mail is a key component of AOL's strategy to capitalize on a surge of Internet advertising, as such accounts direct about 52 percent of users' page views on its sites.

Tags: AOL , email

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