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The point and shoot camera market is dominated by the likes of Canon, Nikon, Sony, Panasonic, and many other commercial brands. Kodak is a brand, mainly known for their imaging materials like photographic papers rather than cameras. They have not yet made a significant impact in the camera market, although the American company has a fair share of cameras in their stable. In India, the company is known for offering good value products in the under Rs. 10,000 range. ![]() The handgrip has a rubberized feel to it
![]() The deployable flash is sturdy
![]() The minimalistic approach on the rear
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REVIEWS / POINT AND SHOOT / KODAK INDIA PVT. LTD.
Kodak Easyshare Max Z990 Digital Camera
02 Aug, 2011, 4:27 pm IST | by
Aaron Almeida
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Point and Shoot
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Tags:
Kodak Easyshare Max Z990 , Easyshare Max Z990 , Z990 , Point and Shoot , Cameras , Kodak India Pvt. Ltd. , 1080p , 1080p video recording , super zoom , ultra zoom , Fujifilm FinePix S3300 , Kodak Easyshare , 28–840 , BSI CMOS sensor , Facebook , Twitter , Orkut , YouTube , HDMI , USB , 3-inch LCD , 128 MB internal memory , 30x zoom , 30x optical zoom , 720p , SD , SDHC
How We Test
The Tech2 Labs receives many products every single week and each of them is tested with the utmost care and highest level of objectivity. There’s a constant effort to reduce and totally eliminate subjectivity. Each product is tested according to set test processes so the same test scenario is used.

Verdict
The ratings awarded to a product are derived from a number of tests and calculations, keeping certain important factors in mind. These factors consist of features, performance, quality and value for money. In case of software and some other categories, build quality might be replaced with ease of use or ease of installation. Products are compared with other products in a similar price range or product category.
Features
The features component of the score is rated based on the kind of features present on a particular product. Features are a big part of what people look for when they’re buying a new product such as a phone or a camera.
Performance
The performance score is derived from the benchmarks and tests run on the product. In case of the subjective scores, an average of the scores given by the group of reviewers is considered.
Build Quality
The build quality of a product is important so that it doesn’t fall apart after some use. The build quality scores from the way the product is designed and the kind of materials used in the product.
Value
Value for money comes from the fact that a cheap product is able to provide most of the performance of a higher priced product. Once again, value for money is judged by comparing pricing and performance of products in a particular price range or category.
There are many other aspects of the product that are looked at such as the bundled software and accessories. All of these scores are aggregated together to form the final score.
What do the ratings mean?
Ratings are simple - higher the score, the better the product. A brief listing of the features and what they mean are given below.
1 - 3
The product is bad in almost every aspect. We strongly advise against purchasing this product.
4 - 6
An average product that isn't the best you can buy, but isn't the worst either.
7 - 8
Product with this rating is highly recommended because it's priced sensibly, has a good set of features and performs well.
9 - 10
Exceptionally excellent product with features and performance unlike any we've seen in the past. A must-have for everyone!
What is the Average User Rating?
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