REVIEWS / POINT AND SHOOT / NIKON INDIA PVT LTD

Nikon Coolpix P310

28 Jun, 2012, 1:27 pm IST | by Aaron Almeida | Point and Shoot

Point and Shoot

The small rubber grip at the front of the Nikon P310

The small rubber grip at the front of the Nikon P310
The buttons of the Nikon P310 are built well
The mode dial at the top features a user mode
4.2x optical zoom lens found here
The pop up flash that is housed in the body of the camera

nikon-coolpix-p310-review

PRICE IN INDIA

16,450

TECH2 RATING

7.5

AVERAGE USER RATING

7.0

How we test

CONTACT

Nikon India Pvt Ltd

 nindsales@nikonoa.net

 +91 124 4688 500

 www.nikon.co.in

Roughly a year ago, we received the Nikon Coolpix P300, a professional point and shoot compact camera that offered a plethora of functions, including an aperture of F/ 1.8 on the wide spectrum. The camera offered really good image quality, but left us overall quite unsatisfied. In our labs now we have the successor to the P300, which is the Coolpix P310. This model, like its predecessor, is featured in Nikon’s professional point and shoot line-up and it boasts of an extremely wide aperture of F/ 1.8, too. Read on to know more about this offering from Nikon and if it warrants an upgrade from your existing compact camera.

 

Here's a quick video review of the P310

 

Nikon`s latest Coolpix camera the P310

 

 

Design and Build Quality
The Nikon Coolpix P310 is available in India in a single colour option  - black - and hence oozes class. The model reeks of professionalism and would be an ideal camera to have when going on a business trip. Alternatively, by implementing this colour option, the camera is best suited for just about anyone as black is a universal colour. The design of the model is minimalistic and it hardly differs from its predecessor, the P300. The only notable difference between the two models is the inclusion of a function button at the front, which can assist in easily accessing an option that one may use the most.

The large 3-inch display at the back features a resolution of 921,000 dots and it flushes along the body of the Nikon P310. The controls for the camera are located next to the display and these buttons are sturdy and by no means feel cheap. The multifunctional scroll wheel at the back is built well too and aptly so, as it is one of the controls that you will find yourself using quite often. The controls at the top include a mode dial, a shutter release button that is housed next to the zoom rocker and a jog dial that helps in adjusting the various settings and the power button. All the buttons found here are built really well and it appears like it can withstand the wear and tear of frequent usage.

Connectivity options include a mini HDMI port found at the side and a proprietary USB port found at the bottom. This USB port can be used to charge the camera as well, thereby reducing the need to remove the battery frequently. The flaps for the bays are built well and we had no complaints with their build quality at all.

4.2x optical zoom lens found here

4.2x optical zoom lens found here

 


For the handling of the camera, Nikon has added a rubberized strip at the front and a large thumb grip at the back. The addition of this suits the camera and it helps it retain the minimalistic look, as opposed to a large grip featured on some other models available in the market. The overall build quality of the camera is really good and this is all due to the fact that Nikon has finished it in a metal casing.

Features
The Nikon Coolpix P310 can be classified as a professional compact camera that is aimed at enthusiast-level photographers with all the different modes one would require for altering the different settings, such as PASM as well as a user defined preset. However, there are many cameras available in the market that feature these attributes, but what is the one quality that sets this model apart from the rest? The Nikon Coolpix P310 features a wide aperture of F/1.8; this is the quality that sets it apart from the rest, in the process allowing more light to hit the sensor, giving it the ability to capture better shots in low-light conditions. This feature allows one to get better depth of field images as well, which can be great for a user.

The Nikon P300 had great features, but the 12.2 MP sensor was a bit limiting in comparison to the other models available in the market. Nikon have worked on this aspect and have added a 16.1 megapixel sensor here, allowing one to print on large format papers easily. Though this can be categorized as a  professional compact camera, it does not boast of the sensor size that is found on some of its rivals, which include the Olympus XZ-1 that has a sensor measuring 1/1.63-inches, rather this model features a sensor measuring 1/2.3-inches, which is the same as most of the compact point and shoot cameras available in the market.

The mode dial at the top features a user mode

The mode dial at the top features a user mode

 


The interface of the camera is easy to navigate through and Nikon has maintained consistency with their menu, thereby allowing a user who is upgrading from an older Nikon compact camera to easily make the transition without any hassle. All settings can be easily adjusted using the thumb dial or the scroll wheel and this makes the camera’s usability extremely simple. With a few clicks of the necessary buttons, one can customize the settings as desired. The ISO range found on this camera ranges from 100 to 3200 and this is the case with most compact cameras found in the market.

As far as the lens is concerned, Nikon has added a 4.2x optical zoom NIKKOR lens that stretches from a wide angle of 24 to a telephoto of 100. To help in minimizing image blur, the brand has added a lens shift type vibration reduction system. This helps in negating blur to quite a large extent. One of the other highlighted features of the camera is the 1080p video recording capability and this model features fast shooting, allowing one to record videos at a frame rate of 120fps. Nikon has added a variety of scene modes on the camera and besides the standard options found on most compact cameras, this model allows you to capture images in 3D as well. However, unlike some models, the 3D image cannot be viewed on the camera’s display, but rather on a 3D compatible television or PC as it records the files in an MPO format. Speaking of recording media, the Nikon P310 is not capable of capturing data in RAW, but only in JPEG. This is a feature found on a variety of compact cameras available in the market and hence this model does not earn any additional points for this feat.

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Design and Build Quality - Features


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Would you buy it?




 


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The Tech2 Labs receives many products every single week and each of them is tested with the utmost care and highest level of objectivity. There’s a constant effort to reduce and totally eliminate subjectivity. Each product is tested according to set test processes so the same test scenario is used.

Verdict
The ratings awarded to a product are derived from a number of tests and calculations, keeping certain important factors in mind. These factors consist of features, performance, quality and value for money. In case of software and some other categories, build quality might be replaced with ease of use or ease of installation. Products are compared with other products in a similar price range or product category.


Features
The features component of the score is rated based on the kind of features present on a particular product. Features are a big part of what people look for when they’re buying a new product such as a phone or a camera.

Performance
The performance score is derived from the benchmarks and tests run on the product. In case of the subjective scores, an average of the scores given by the group of reviewers is considered.

Build Quality
The build quality of a product is important so that it doesn’t fall apart after some use. The build quality scores from the way the product is designed and the kind of materials used in the product.

Value
Value for money comes from the fact that a cheap product is able to provide most of the performance of a higher priced product. Once again, value for money is judged by comparing pricing and performance of products in a particular price range or category. 

There are many other aspects of the product that are looked at such as the bundled software and accessories. All of these scores are aggregated together to form the final score.

What do the ratings mean?

Ratings are simple - higher the score, the better the product. A brief listing of the features and what they mean are given below.

1 - 3

The product is bad in almost every aspect. We strongly advise against purchasing this product.

4 - 6

An average product that isn't the best you can buy, but isn't the worst either.

7 - 8

Product with this rating is highly recommended because it's priced sensibly, has a good set of features and performs well.

9 - 10

Exceptionally excellent product with features and performance unlike any we've seen in the past. A must-have for everyone!

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